AWARD WINNING MASSAGE FILM, new trailer
Wednesday, August 18th, 2010 | Uncategorized | No Comments
Learn to give pleasure with your hands. Buy the 75 minute DVD from Arcata Arts, Amazon.com or Barnesandnoble.com
SENSUAL MASSAGE MADE SIMPLE WINS 2 FESTIVAL AWARDS!
Tuesday, August 10th, 2010 | Uncategorized | No Comments

Buy the DVD now on AMAZON.COM or from ARCATA ARTS.
Buy the matching book + DVD set on AMAZON.COM or from ARCATA ARTS
SENSUAL MASSAGE MADE SIMPLE WINS LOS ANGELES CINEMA FESTIVAL OF HOLLYWOOD FESTIVAL AWARD
Friday, July 30th, 2010 | Uncategorized | No Comments
NEW FILM NOMINATED FOR “BEST ART DIRECTION” IN ACTION ON FILM INTERNATIONAL FILM FESTIVAL
Monday, July 12th, 2010 | Uncategorized | No Comments


Massage, sex or torture: the professional’s conundrum
Wednesday, June 30th, 2010 | Uncategorized | No Comments
adapted from SUPER MASSAGE © by Gordon Inkeles

Sensual Denial
Our puritan heritage has assigned all physical contact between adults to two rather narrow categories: sexual or commercial. When you touch other adults you’re either making a sexual advance or you’re making money. Those engaged in commercial touching are careful to remain as impersonal as possible lest they be accused of making a sexual advance. This unfortunate stereotyping has created serious confusion in the massage profession. Lest massage become a euphemism for prostitution; it’s practiced as a “therapy” in which the body is manipulated as impersonally as a collection of auto parts. Real massage, the kind that has been practiced everywhere on earth since biblical times, is a sensual art: it works because it feels good. Sensuality is part of the wide spectrum of human feeling between sex and therapy. We live in a society that tries to deny its existence.
Poseurs
In massage, this denial has created some bizarre imitations. A prostitute posing as masseur fiddles around with a leg or an arm for a minute or two before getting down to business. The customer really didn’t expect massage and none was offered. But the massage therapist posing as doctor has even less use for real massage. Any gadget that will confer authority on the practitioner and distance him from the sensual is embraced wholeheartedly. High- speed electrical devices, magnets, bits of stone, and vials of uncertain chemicals are solemnly pressed against the body. Hands are waved back and forth in the air in order to “balance” mysterious forces.
Weird theories
When flesh finally does meet flesh it’s always to demonstrate an exotic theory, never, simply to please. Bursts of nasty finger poking alternate with violent manipulation of the joints because “blocked energy” must be liberated. Strokes wander aimlessly across the body, departing from the map of the circulatory system, from nerve paths and, finally, from all known systems. As the confusion mounts, charts covered with mysterious oriental characters are rolled out indicating that dozens of mysterious lines converge on the bottom of the spine, the side of an ear or the back of one toe. And of course the magnets and bits of stone converge on those spots with full liturgical ceremony.
“Auras, “Pressure Points” and Pain
Through it all the practitioner advances relentlessly on his helpless “patient” self righteously poking, jabbing and pulling at the body. In manner, if not in practice, he seeks to emulate the high priests of the medical profession (usually his sworn enemy). Ask a question and the authoritative bullying begins: your therapist knows things you don’t know about “meridians”, “auras”, and “pressure points”. It’s all very mysterious and complex and if it hurts, well…it’s good for you.
The body as Supernatural Freak Show
Quackery, not prostitution, is the biggest problem facing massage today. We’re in the process of rediscovering an ancient health principle that can enrich our lives, but for many people the quack, and his spooky bag of tricks, will be the first and last contact with massage. The human body, perhaps the most complex arrangement of matter in nature, is surely a fantastic mystery. But the quack usually has little understanding of anatomy and no appreciation for the sensual beauty of massage. Those who love massage understand that there is something primal about the experience—this is one of the most ancient human activities. Unfortunately, so is quackery. Thousands of years ago when people massaged by the light of open fires there were plenty of bead strokers and body pokers trying to get the evil spirits out. The quack has always sought power by transforming the body into a supernatural freak show that only he can understand.
But there is a grey zone, too, between quackery and real massage. Many earnest practitioners, concerned that their efforts will be confused with prostitution, go to great lengths to “dignify” massage. Most of the posturing—instead of stroking we “apply efflurage”—is a harmless attempt to acquire serious professional status. However, such affectations are usually abandoned the moment a partner begins to sink into that profound state of relaxation that only real massage can bring.
Consumer protection
As for the legitimate professional masseur, given all the confusion about massage your customers deserve some consumer protection. Needless to say, once they’ve had a satisfying personal experience, they will want to spread the word. You can help bring massage to many needy clients by simply providing the necessary guidelines.
Coming soon: Guidelines for professional massage
See Sensual Massage Made Simple at the Action On Film Festival!
Wednesday, June 23rd, 2010 | Uncategorized | No Comments
The full 75 minute DVD, featuring a complete body massage from head to foot, will be screened at the Action On Film International Film Festival in Pasadena, CA. Festival dates are July 23-30, 2010. Screening dates will be set in about two weeks and will post here.
ACTION ON FILM INTERNATIONAL FILM FESTIVAL TO FEATURE SENSUAL MASSAGE MADE SIMPLE
Tuesday, June 22nd, 2010 | Uncategorized | No Comments
Sensual Massage Made Simple has been selected for screening at the 2010 Action on Film Festival which will run from July 23–30.
Join us in sunny Pasadena, California for this terrific festival!
We’ll have information soon on screening dates for Sensual Massage Made Simple.
SENSUAL MASSAGE ON THE iPad!
Monday, June 14th, 2010 | Uncategorized | No Comments

Have you touched an iPad?
Everyone agrees: the first few minutes give you a great rush of pleasure.
Want to pass some of that on?

Arcata Arts massage books are optimized for the iPad. Watch for more books soon.
e-Book-optimized edition of The Art of Sensual Massage launched on Barnesandnoble.com!
Thursday, June 3rd, 2010 | Uncategorized | No Comments

This is an eBook you will enjoy browsing and showing off to friends. Matching the latest paper edition, page for page, (but at half the cost!) graphics and text have been optimized to display the book’s stunning photography and fit your screen.
For more than a million readers The Art of Sensual Massage is more than a book, it’s an unforgettable sensual experience. With a warm, quiet place and a bottle of oil–and this incredible book–you can spread pleasure over every inch of your partner’s body. Techniques are beautifully illustrated with hundreds of gorgeous black and white photos. Instructions are easy-to-learn. Ten minutes after you open this book you will be doing a sensual massage.
Watch for more eBook optimized massage books from Arcata Arts in the weeks to come.
4th Arcata Arts Kindle book published!
Tuesday, April 13th, 2010 | Uncategorized | No Comments

SENSUAL MASSAGE FOR COUPLES now available as a KINDLE BOOK on Amazon.com!.
Nothing in life will relax you more thoroughly than a well-executed full body massage. Sensual Massage for Couples provides a comprehensive full body massage–with step-by-step instructions for every part of the body from head to toes–that can last for an hour or more. Special sections for stress control, erotic massage and powerful massage techniques that will enhance an exercise program make this book an essential volume for anyone interested in massage and drug-free relaxation. With literally hundreds of proven sensual massage techniques, the book is both comprehensive and easy-to-learn. One of the world’s best selling massage books, Sensual Massage for Couples, was a Literary Guild selection for more than 8 years.
At 192 pages in the paper edition, this is the longest Inkeles massage book. It’s filled with dozens of pleasing massage techniques for every part of the body. Nothing is left out; everyone from the beginner to the advanced professional will find new recipes for relaxation and pleasure here.
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- AWARD WINNING MASSAGE FILM, new trailer
- SENSUAL MASSAGE MADE SIMPLE WINS 2 FESTIVAL AWARDS!
- SENSUAL MASSAGE MADE SIMPLE WINS LOS ANGELES CINEMA FESTIVAL OF HOLLYWOOD FESTIVAL AWARD
- NEW FILM NOMINATED FOR “BEST ART DIRECTION” IN ACTION ON FILM INTERNATIONAL FILM FESTIVAL
- Massage, sex or torture: the professional’s conundrum




